Introduction of Korean famous brand liquid foundation

Introduction of Korean famous brand liquid foundation

From cushion foundation, which was very popular in Korea, Korean cosmetic brands are now focusing on liquid foundation again.

I have been using only cushion foundation for a while, but recently there are many good liquid foundations, so I will introduce 6 famous products.

CLIO_ Kill Cover Luminous Foundation

A liquid foundation with the same line as CLIO’s Cushion Foundation Kill Cover, which has already been loved a lot, came out.


When applying liquid foundation, it is recommended to use a sponge that can be applied in more detail than a brush sold as a set.

When actual users compare the two products, there is no big difference in color or coverage, but there is a difference in the moisturizing part.


The coverage is not very good, but it is applied thinly and features a natural cover and a natural glow.

Espoir_ Protailor Foundation Glow Pro Tailor Foundation Beglow SPF25 PA++

This product was used a lot by Korean women.

This product is said to be better if you use a cushion and a liquid product together.


There are two types: beglow and besilk. As the name suggests, beglow gives a glossy skin expression, making the “Korean woman’s boiled egg-like skin” that many women long for.


Unlike the beglow type, the besilk type is soft and matte to express the skin like silk.

You can decide the product according to the feeling and color you want to express.

HERA_ Glow Lasting Foundation

This product was released at the end of 2020, and the package design is stylish and luxurious in harmony with the gold color.

When pumped on the back of the hand, this product has a smooth texture like water, and when applied evenly, it soaks into the skin.


It features a thin and glossy skin effect and a thin and even coverage of only skin flaws.

It is said that more effective skin expression is possible by using the brush released together. (Brushes must be purchased individually.)


It is said that more effective skin expression is possible by using the brush released together. (Brushes must be purchased individually.)

The Face Shop_ Ink Lasting foundation

This liquid foundation is a hot item in the face shop.

There are also reviews that the feeling is similar or better than when using ESTEA LAUDER’s liquid foundation.

Even if you apply a small amount, it has a fairly strong coverage. Plus, it’s durable, so your makeup doesn’t come off all day.

Compared to the application and texture, the skin expression is matte.

Etude House_ Official Double Rusting Foundation

Originally, the Etude House brand is famous for its cute color products.

However, liquid foundation, a base makeup, is also famous. In Korea, this product is also famous as ‘A recommended item that students must buy’.

foundation makeup

It became more famous because it didn’t get stained by the mask. It is inexpensive and has strong coverage, moisturizing power, and durability.


This product comes with a puff as a set, so even those who usually only use cushions can use it without feeling rejected.

Although the coverage is not very strong, it creates a thin and natural makeup.

It is moist and has good holding power.

Due to the recent craze coming back from cushion foundation to liquid foundation, we introduced several foundations.

Many Korean cosmetic brands are currently working on the development of foundations that have excellent coverage and at the same time provide natural luster and transparent skin expression.

Are there any products that you like about the products you introduced? Foundation is not a single product, but it is also used in a mixture of different colors and brands. It would be nice to experience various products and find the one that suits you.

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